Category Archives: News

[News] Davido talks Political ambition in new interview

Davido talks political ambitions in New interview with Channels 4. Davido shares a couple of things with how far Afrobeats is going & more.

Watch;

[News] Fan digs Davido, mails O2 to confirm his o2 sold out shos

A desperate fan goes as far as mailing “O2 Arena” to confirm Davido‘s O2 show was a total sold out concert.

See mail reply from O2; 👇

[News] Don Jazzy “Mavin Records” signs million dollar deal.

News reached us that Mavin boss, Don Jazzy , has announced that Mavin Records have just signed a multi-million dollar deal with leading investment and advisory capital firm, Kupanda Holdings.
Don jazzy revealed Kupanda will help Mavin build her roster and strengthen operations
across A&R, touring, marketing, distribution,
publishing and partnerships.
“Our mission is to grow Mavin Global into the music powerhouse of Africa”, said Michael Collins Ajereh, aka Don Jazzy, Mavin Global president and founder. “By collaborating with artists, African creatives,
local and international partners, we can become a globally recognized household name and the go-to platform for connecting
African music with the world.”
Mavin is home to Nigerian artistes like Tiwa Savage, Johnny Drille, Korede Bello etc. Since her commencement as a record
label in 2012, she has utilised digital
platforms to reach local audiences and grow a massive fanbase in Africa, the US and the UK. This deal will enable the company develop brand partnerships for her artistes.
“With the resources and operational
capacity Kupanda Capital brings along with its investment, Mavin is now ready to grow our artist roster and facilitate partnerships
at a global scale,” said Tega Oghenejobo,
COO of Mavin Global. “We are looking forward to building an institution that will support the fantastic creative ecosystem in Africa, and
move Afrobeats to the forefront of the
global industry.”
“Between Don Jazzy’s leadership in
defining the sound of modern Afrobeats and developing top African artists, Mavin Global has a unique advantage and opportunity to build the record label that will accelerate the promotion of African popular music to the world,” said Bobby Pittman, co-founder and managing partner at Kupanda Capital. “We are impressed by the Mavin team’s experience and are
pleased to partner with them in their next phase of growth.”
“This partnership is an excellent
opportunity for us at Kupanda Capital to deploy our business building capabilities alongside our data-driven knowledge of the African consumer to scale Mavin’s operations across Africa, and globally,” said Linda Oramasionwu-Leverette, co-founder and partner at Kupanda Capital.
“I’m overjoyed to be part of this new era for Mavin,” said Korede Bello, whose track “Do Like That” has been streamed 200m times. “With the support of this team, I’m excited to release new music for my fans and connect with even more music lovers across the world.”

[Article] PUT SOME RESPECT ON THE PROMOTER

As much as we want
bloggers & djs (Promoters) to support upcoming artiste, there is something we want to say, sort of advice… Some upcoming artiste no dey try, in
just one month u will drop 10 to 15 songs; brother/sister you don’t have conscience at all… Why don’t you
want other acts to shine or you think dropping everyday makes u the bad guy? No! Making a hit makesbyoi the bad guy.
Only you can’t be on the blog, if it’s album you want to do, do it and rest. After all is it only u Mr. Dj
will be playing??? No wonder bloggers (promoters) have decided to high up their price just so they could reduce the number of upcoming artiste up… Why not be like
“some upcoming acts”? that know there are other upcoming artistes, so they drop one or two songs/videos every year! If most of these upcoming artiste were like this! Things won’t be like this in the industry!! Drop
a song you are satisfied with and push it… If you thought dropping songs everyday is the way to
stardom? Then wake up you are dreaming. Dropping songs all the time will only limit how far the previous goes… We don’t mean to offend u, but chill and think about this, the money you use in recording and
dropping everyday. You could use it to push ur song, tomorrow now when another Artiste pushing his song hits stardom, una go sey
na jazz. The jazz is good music, promotion & prayer. Some will spend all the money they have chasing women and clubbing, later on
you’ll go begging the promoter to help you for little or nothing..Most of these upcoming acts you see
doing it big are not as rich as u think, once you are determined ; people will feel you are wealthy and that’s why you move: little did they know u
sacrificed good clothes, girls, party, flirting and put all the money on the hustle…
Everyone needs money & the earlier you realize
and start paying promoters the better for your career! You see all this girls, when you blow
they’ll give u what u are paying for-for free…
Hahahahah and if u don’t blow, they’ll sip Bobo juice & laugh at you.
Note: The day u decide to do music, sorry not just “music”, the day you decide to do “music
business” just know that you have signed to pay everybody who is willing to promote your music.
If u think paying a promoter is
too much, we pray this changes
you. #PutSomeRespectO
nThePromoter
Written by “Soft Continent

[News] A guy from DMW blasts Wizkid’s fans due to O2 show.

Aloma DMW is a fan of Davido always seen around the superstar, Aloma took to his Instagram story to talk dirty saying; “Davido single handedly sold out the O2 not like Wizkid who was featured by Afrorepublic”.

Truth is Davido is yet to sell out 02 as news reaching us seems to insinuate that over 200 tickets are yet to be sold. We think this post by Aloma isn’t necessary.

See post;

What do you think?

Drop your comments 👇

[News] Chris Brown released without charges. Ready to sue rape accuser

US singer Chris Brown has been released
from custody in Paris over rape allegations
against him, said the city’s prosecutor’s
office.
A judicial source close to the investigation
confirmed that Brown had been accused of
aggravated rape and drug offences.
Two other people were detained alongside
the singer on Monday, according to French
officials.
The woman who filed the complaint said
she met Brown and his friends at a
nightclub in northwestern Paris on
Wednesday before they all went to the
Mandarin Oriental Hotel, a police source
said. The Paris prosecutor’s office said the
investigation is ongoing.

[Article] Sing according to your pocket (PUT SOME RESPECT ON THE MUSIC VIDEO DIRECTOR)

Let us put some respect on the
music video director; It is no news that music videos play a vital rule in giving music its actually value, music video directors invest a lot of time and creativity in making this goal a reality. Artistes need to sing according to their pocket to make a video project quite easy for the director.

For example; Artistes records a song & says; “I drive a porche, private jets from Lagos to Malaysia, 100 girls in my house now sha” and
you call a video director to shoot a video for you. The budget is not even upto 300k… U deserve
to be flogged! Back to back… Please, sing according to what you can afford, u could sing about how hard life is, or better yet sing a gospel song! With that a director might accept
a low budget for a concept on your low profiled song, you probably might not spend much shooting a video of you singing according to your pocket..

So many upcoming artistes don’t know what it takes to shoot a good video, especially those that haven’t had the experience! Brother & sister; getting a good music video is not a child’s play thing. #PutSomeRespectOnTheDirector

Written By Soft Continent

[News] Chris Brown arrested over rape case

Chris Brown might have to face a French
court in the future after a woman claimed
the singer raped her in France. According
to French tabloid publication Closer, Breezy
is under investigation in France for
allegedly raping a woman earlier this
month.
A 24-year-old woman claims Chris Brown
raped her on the night of the 15th & 16th
of January, 2019 after meeting at a
nightclub in France. The woman filed a
complaint to the police claiming that Brown
invited her to his hotel room at Le
Mandarin Oriental along with another
woman.
However, in her testimony, she claims that
she ended up in a single room with Chris
Brown where she claims she was
raped. She also alleges that Chris Brown’s
bodyguard and his friend also abused her.
Paris parquet has already opened a case
and began investigating into the claims that
he raped her at his hotel.
Breezy has yet to release a statement on
the allegations.
Brown has another sexual assault-related
lawsuit to attend to in North America. The
singer was sued for an alleged sexual
assault committed by his friend at the
“Undecided” singer’s mansion. While
Breezy himself isn’t accused of sexual
assault, the woman claimed he provided
cocaine, molly and other drugs for the
guests.
Brown has maintained his innocence and
demanded that the judge cancel the case
as it is a waste of time.

[News] Tekno’s Baby mama “Lola Rae” celebrates birthday. Premieres market trader photos on www.softcontinentent.com

Beautiful Songstress Lola Rae who is known as Mama Skye due to having a baby for afrobeat superstar Tekno celebrates birthday in an African Woman style. Lola Rae premieres beautiful pictures on http://www.softcontinentent.com this pictures showcases an African market woman trading.

See photos;

[Article] Put Some respect on the musician (Respect Musicians)

Producers give artist sounds & get paid “cash”. Artiste promotes the producer alongside as he promotes his song. He writes producer name on the song art, when song drops online the producer’s name is been tagged, when played on radio, in clubs etc the producer’s name is been hyped along side because this days every
producer has a slogan… This producers are so so lucky! And to the blown producers; anbupcoming artiste works with u, u refuse to
help share the song on various social media platforms for reasons who knows?? U forget that the upcoming artiste is helping u to trend
as he is promoting the single, remember “No Man is at the top forever” someone else gon take that spot someday… May God help u. We
don’t mean to offend no one!
Please, I’m begging u, put some respect on these Artistes (Made & up/coming) they deserve it!!
They don’t even get paid for promoting ur name Mr. Producer…. And to All promoters that extort from artistes, stop it!! It is not bad to charge for your service but make your charges affordable & support the industry as the growth of these artistes is our growth.
Djs; dont forget if there is no song for you to play U’ll stay at home jobless! We don’t mean to offend no one. Musicians put in so much work, support them.

They are so many things to say
about this, but we will stop! and say
#PutSomeRespectOnTheMusician

[Article] Fela dropped the weed and MIC, Wizkid & BurnaBoy picked the weed, Falz picked the MIC.

Our very own StarBoy Wizkid is known for mimicking Legendary Fela with his style of afrobeat, that’s not all… Wizkid is known for smoking lots of weed as it is shown in most of his pictures & videos. Fela was part of the weed gang & as it seems Wizkid picked that attitudes from the legend.

Burnaboy is another artiste that does the Fela thing in his music, BurnaBoy doesn’t just sing like the legend. He also smokes like the Legend.

Falz is one artiste that speaks against immorality as his recent album “Moral Instruction” is more of an infusion of the Fela sound, Falz has morally spoken about the wrongs going on in the country without showing off weed… Falz picked the MIC from the legend & is doing good without the weed.

Is this article True or False???

Let’s see your comments 👇

[Article] Nigerians deserve free internet access.

It is no news that data consumes most of the savings of Nigerian youths as it is a digital world and everyone needs the internet to grow. In as much as politicians promise free education, roads, lights & other social amenities, it is hereby advisable that these politicians bear in mind that Nigerian’s deserve free data. Therefore; the government should work on ways to derive a means of achieving this goal as it will be beneficiary to this generation & the ones to come… The government has what it takes to make this vision a reality. We pay tasks for light etc, We Nigerian’s will be willing to pay the tasks for internet access as long as it doesn’t cost as much as it is now, government! just get this done. We hereby urge every Nigerian who has spent so much on data just to browse the internet to share this article till it gets to the government.

Article written by Soft Continent

[News] “I don’t know, looks like he did” Davido comments on Surviving R.Kelly

Davido who has been on a steady twitter reply with his fans has insinuated that R. Kelly actually did the things he is been accused of in the trending Surviving Rkelly. Incase you didn’t know Surviving Rkelly is a series of videos where women formally molested by the RnB star Rkelly came out to speak out loud to the public, exposing Rkelly wrong dids. Check out Davido’s tweet:

[News] “We never die, we just faint small” Don Jazzy replies fan who called Mavin death.

It has been seen that in recent times the legendary Record Label “Mavin Records” has been less of a trend as artiste under the label are not doing so well as expected. Here is a tweet from a fan which triggered Don Jazzy‘s reply;

[News] Mix/Master engineers, DJs & PRs also deserve awards

It has been seen that in the Nigerian music industry only Musicians & Producers are awarded for the work done in the music industry, which we; from our sight of view find it not interesting… As much as musicians & producers deserve awards, mix/master engineers, disc jockeys & PRs also deserve awards because they also put in so much work in making sure the process of production of music gets to its final state… What is the essence of producing if it won’t get to the final consumers?

The DJs & PRs put so much effort in making sure music reaches the final consumers. They include the blogs, billboards, radio stations, TV stations, clubs and other online/offline promotional platforms to their budget making sure the music is consumed by the final consumers which are the lovers of good music, therefore; they deserve awards.

The Mixing/Mastering of a song is very vital to making sure the production of music is complete. So why award the beat maker – leaving the mix/master engineer?

We at Soft Continent Entertainment hereby insists that henceforth Mix/Master Engineers, DJs & PRs should be awarded… Every awarding platform should create a category for them & make sure they get rewarded of their hard work. Thank you.

[News] SoundCity MVP 2019 nominees & winners.

Soundcity MVP awards returned for the third time this Saturday, January 5, 2019. The awards watched by over 50 million people across the African continent took place at the Eko Convention Centre of Eko Hotels in Lagos, Nigeria. Burna Boy was the star of the awards show which saw him clinch four awards including the highly coveted “Africa Artist of the Year” while Davido and Wizkid got one award each.
The awards also gave the audience the opportunity to turn up on a Sunday morning with appearances from Niniola, Victor AD, Teni, AKAworldwide among others. It was also the first time that Patoranking took home the “Video of the Year” award. South Africa’s Busiswa clinched the Best
Female MVP against Nigeria’s Tiwa Savage, Simi, Niniola and Yemi Alade.
See the complete list below:
Best Male MVP
BURNA BOY- Winner
NASTY C
MR EAZI
OLAMIDE
A.K.A
SHATTA WALE
HARMONIZE
DIAMOND PLATNUMZ
DAVIDO
WIZKID
Best Female MVP
BUSISWA- Winner
SIMI
NINIOLA
TIWA SAVAGE
YEMI ALADE
SHEKHINAH
EFYA
BECCA
LADY ZAMAR
MAUA SAMA
Best Hip Hop
M.I ABAGA
KHALIGRAPH JONES
NASTY C
AKA- Winner
KWESI ARTHUR
PHYNO
SARKODIE
KWESTA
FALZ- Winner
MEDIKAL
Best Pop
KIZZ DANIEL
FALLY IPUPA
TIWA SAVAGE
YEMI ALADE
DAVIDO- Winner
DIAMOND PLATNUMZ
MAYORKUN
WIZKID
KUAMI EUGENE
MR EAZI
Best Collaboration
MAKHE – DJ MAPHORISA, DJ
SIMBA FT MOONCHILD SANELLY
SOCO – STARBOY FT WIZKID,
TERRI, SPOTLESS & CEEZA MILLI-
Winner
JIBEBE – DIAMOND PLATNUMZ,
MBOSSO, LAVA LAVA
KATIKA – NAVY KENZO FT.
DIAMOND PLATNUMZ
ISSA GOAL – NAIRA MARLEY,
OLAMIDE, LIL KESH
SPIRIT – KWESTA FT WALE
FAKE LOVE – WIZKID AND DUNCAN
MIGHTY
CLUB CONTROLLER – PRINCE
KAYBEE FT LASOULMATES
SAID – NASTYC & RUNTOWN
AMAKA – 2FACE IDIBIA FT.
PERRUZI
Digital Artiste of the Year
DAVIDO
TIWA SAVAGE
MR EAZI- Winner
BURNA BOY
CASSPER NYOVEST
VANESSA MDEE
FALZ
WIZKID
DIAMOND PLATNUMZ
YEMI ALADE
Video of the Year
GRINGO – SHATTA WALE
MIDNIGHT DRUM – A PASS, ROUGE,
FIK FAMEICA
SHORT N’ SWEET – SAUTI SOL
YE – BURNA BOY
FEVER – WIZKID
SURRENDA – ADEKUNLE GOLD
SCIENCE STUDENT – OLAMIDE
KING – NASTY C FT A$AP FERG
HEAL THE WORLD –
PATORANKING- Winner
KSAZOBALIT – CASSPER NYOVEST
Best Group or Duo
DISTRUCTION BOIZ
SAUTI SOL
NAVY KENZO- Winner
MICASA
MAFIKIZOLO
SHOW DEM CAMP
R2BEES
TOOFAN
GOLD FISH
REGGIE N’ BOLLIE
Song of the Year
YE – BURNA BOY- Winner
SHORT & SWEET – SAUTI SOL FT
NYASHINKI
AFRICAN BEAUTY – DIAMOND
PLATNUMZ FT. OMARION
SOCO – STARBOY FT WIZKID,
TERRI, SPOTLESS & CEEZA MILLI
KATIKA – NAVY KENZO FT.
DIAMOND PLATNUMZ
MAKHE – DJ MAPHORISA, DJ
SIMBA FT MOONCHILD SANELLY
SKELETON MOVES – MASTER KG
ASSURANCE – DAVIDO
AMAKA – TUFACE IDIBIA
KWANGWARU – HARMONIZE FT.
DIAMOND PLATNUMZ
Best New Artiste
KIDI
SHO MADJOZI
ODUNSI
PERUZZI
TENIOLA- Winner
KIDA KUDZ
SHANE EAGLE
KING PROMISE
KWESI ARTHUR
MBOSSO
Viewer’s Choice
YE – BURNA BOY
DROGBA – AFRO B
SOMISO – WANDE COAL- Winner
SCIENCE STUDENT – OLAMIDE
FEVER – WIZKID
SOCO – STARBOY FT WIZKID,
TERRI, SPOTLESS & CEEZA MILLI
KUPE DANCE – A STAR
MAGUN (RMX) – NINIOLA FT.
BUSISWA
AVAILABLE – PATORANKING
TIWA’S VIBE – TIWA SAVAGE
Listener’s Choice
CLUB CONTROLLER – PRINCE
KAYBEE FT LASOULMATES
KATIKA – NAVY KENZO FT.
DIAMOND PLATNUMZ
SOCO – STARBOY
YE – BURNA BOY- Winner
WETIN WE GAIN – VICTOR AD
KWANGQARU – HARMONIZE FT
DIAMOND PLATNUMZ
FAKE LOVE – WIZKID & DUNCAN
MIGHTY
CONFUSION – KUAMI EUGENE
CCTV – KING PROMISE FT.
MUGEEZ, SARKODIE
ASKAMAYA – TENI
African Producer of the Year
KILLERTUNES
JULZ
SARS
NAHREEL
NORTHBOI
DJ TIRA
PHANTOM- Winner
SPEROACHBEATZ
FRESH VDM
KEL P
African Artiste of the Year
BURNA BOY- Winner
DAVIDO
SARKODIE
YEMI ALADE
A.K.A
TIWA SAVAGE
WIZKID
DIAMOND PLATNUMZ
NASTY C
OLAMIDE
African DJ of the Year
BLACK COFFEE
DJ SPINALL
DJ MIC SMITH
DJ KAYWISE
DJ XCLUSIVE
DJ NEPTUNE- Winner
PRINCE KAYBE
DJ ARAFAT
DJ MAPHORISA
DJ VYRUSKY
Soundcity MVP’s also had special awards
to entrepreneurs all of which were
presented by Ebuka Obi-Uchendu:

[News] “Gone till march, thank you” Wizkid tweets scary after days of social media silence

Wizkid has been silent on social media since the day after his sold out concert in Lagos, Nigeria. We have been wondering what is up with the Star Boy until today Wizkid tweeted a scary tweet which says; “Gone till March, Thank you 💔❤”.

See Tweet: